The number we quote is the number you pay for the agreed scope. Revisions are built into every package rather than billed as an afterthought, and everything is yours at handoff.
Everything you need to launch clean.
The complete conversion-ready build.
Priced the same way as everything else — agreed up front, never discovered on an invoice.
Need more time to dial it in? Add another full round to either package.
A campaign page, a custom landing page, or anything outside the standard lineup.
Compresses the build to 5–6 days. +$150 on Store Build, +$300 on Full Brand. Limited slots each month.
Most Shopify work lands at one of two extremes: a marketplace freelancer reskinning a theme, or an agency quoting five figures and two months. We're built to sit in between.
| Criteria | Marketplace freelancer | BuiltByJuliano | Custom agency |
|---|---|---|---|
| What you get | An existing theme, restyled | A storefront coded for your brand | A storefront coded for your brand |
| Typical price | $500 – $2,500 | $400 – $800 starting | $10,000+ |
| Turnaround | 2 – 4 weeks | Under 2 weeks | 4 – 8 weeks |
| Revisions | Limited, often billed ad hoc | 2 – 3 rounds included | Structured, billed |
| Who you talk to | One freelancer, several clients deep | The two people building it | An account manager |
| Who owns it after | Varies — sometimes licensed | You, outright | You, outright |
Freelancer and agency figures are typical market ranges, not quotes from named competitors.
We agree the price and the scope before any work starts. Mid-build change orders don't appear, because the scope doesn't move unless you move it — and then we requote before doing anything.
Two to three rounds come standard depending on package. They're part of the price, not a line item discovered at the end.
Full handoff at delivery — the store, the code, the assets, the admin. Nothing is held back to keep you on a retainer.
If yours isn't here, ask it in the brief — we answer every message within 24 hours.
Yes — you'll need an active Shopify plan before we start. If you don't have one yet, we'll walk you through setting it up. Shopify plans start at $39/month and are billed by Shopify, not by us.
Yes, but redesigning an existing store is scoped separately — there's usually existing content, apps and URL structure to work around. Send us what you're working with and we'll give you an honest quote.
Your brand name, logo, brand colours, product details, and any reference stores or inspiration you like. The more specific you are, the better the result and the fewer rounds it takes.
The under-two-week clock starts once we've received everything we need from you. If we're waiting on you for more than 48 hours at any point, the timeline pauses until we hear back. Fast turnaround depends on both sides moving quickly — we're upfront about that rather than blaming it later.
You own everything. We hand off the store fully built and walk you through managing it. If you want ongoing changes afterwards we can arrange that separately, but you're never obliged — you have the code.
They're starting prices. Final quotes depend on scope — more pages, more custom functionality, more complexity means a higher number. We tell you that number before you commit, and it doesn't move afterwards.
50% upfront to reserve your slot and start the build, 50% on delivery before handoff. All major payment methods accepted. Nothing is charged that you haven't agreed to in writing first.
That's what the revision rounds are for — the mockup stage exists precisely so you react to something real before production code is written. If we genuinely can't land on a direction you're happy with inside the included rounds, we'll tell you honestly rather than keep billing.
Send the brief and you'll have a reply, an honest scope and a fixed price within 24 hours.